What to do if you do not receive the product from an e-commerce platform?

Even 5 years ago, people used to think at least 10 times before buying something online! But with the passage of time, e-commerce-based shopping has become quite commonplace in today's age of technology. No one misses the opportunity to buy necessary items at the click of a button and get them delivered at their doorstep. What to do if you do not get the product from an e-commerce platform? As the popularity of e-commerce websites increases day by day due to its easy availability, so is the number of e-commerce platforms in operation. From footwear to refrigerators, and furniture to safety pins - everything is now available on e-commerce websites. But amidst the vast market of e-commerce websites where multiple sites are available for one single product, which one is really authentic? Which ones will actually provide value for money? Which ones will provide appropriate delivery? Ignoring these questions, what to do if you do not receive the product delivery after placing an order? Let's find out • Contact the call center of the e-commerce website • Complain if delivery is not received on time • Apply for a refund if you have made an advance payment